AI Insights · Timothy · July 2021
Top 5 Personalization Apps Performance in the US for Q2 2021
Discover the top 5 personalization apps' performance on a unified platform in the US during Q2 2021, with insights on downloads, revenue, and active users.
In the second quarter of 2021, the top 5 personalization apps on a unified platform in the United States showed varied performance in terms of downloads, revenue, and active users. Here’s a closer look at how these apps fared:
Make Money: Play & Earn Cash
Throughout Q2 2021, weekly downloads for Make Money: Play & Earn Cash ranged from approximately 46K to 81K, with a notable peak in late April. The app maintained a relatively stable number of active users, starting at around 347K in late March and ending at about 385K by the end of June.
Zedge™ Wallpapers & Ringtones
Zedge™ Wallpapers & Ringtones experienced a steady weekly revenue, peaking at around $52K in early April. Weekly downloads fluctuated between 83K and 110K, while active users remained strong, averaging around 1.2M throughout the quarter.
Messenger Home - SMS Launcher
The weekly revenue for Messenger Home - SMS Launcher showed some fluctuation, with a high of $10.5K in early April and a low of about $7.3K in late May. Downloads varied significantly, from a peak of 60K in early April to a low of 25K in late May. Active users remained relatively stable, averaging around 440K.
Facemoji AI Emoji Keyboard
Facemoji AI Emoji Keyboard saw consistent growth in weekly revenue, reaching approximately $32K by the end of June. Downloads were highest in late May at around 154K but then saw a decline, ending the quarter at about 56K. The active user base started at 461K in late March and decreased to approximately 308K by the end of June.
Email Home - Email Homescreen
Email Home - Email Homescreen displayed a gradual increase in weekly revenue, peaking at around $5.5K in late June. Weekly downloads saw a significant rise, from 24K in late March to nearly 50K by the end of June. Active users also showed a positive trend, growing from 253K to 314K over the quarter.
These insights provide a snapshot of the performance of the top personalization apps in the US for Q2 2021. For more detailed analytics and trends, visit Sensor Tower.